SOG Knives

BigCommerce Stencil-based retail site with custom engraving tool and Contentful CMS integration

Overview

SOG Knives is a retail e-commerce site built on BigCommerce using a custom Cornerstone v5.0.19-based theme. The site features a sophisticated custom engraving tool, Contentful CMS for content management, and Instagram feed integration.

Platform: BigCommerce
Theme: SOG-Rhino custom theme v6.0.34
Base: Cornerstone v5.0.19
CMS: Contentful (Space ID: zg6h9gisshv3)
Build Tool: Webpack (Stencil CLI v8.10.5)
Admin Panel: Vite-based custom admin

Key Features

Custom Engraving Tool

• Preact-based interactive engraving interface
• 15 custom fonts including Stratum2, Blade Runner, and Terminator
• Real-time canvas rendering with text positioning
• GSM Outdoors API integration for order processing
• Line length validation and preview

Contentful CMS Integration

• Homepage hero sections and featured products
• Category landing pages with rich content
• Product detail page enhancements
• Stories/blog content management
• API-driven content delivery

Instagram Feed

• Live Instagram post integration
• Product tagging and linking
• Elfsight widget integration
• Responsive grid layout

Responsive Design

• Mobile-first approach
• Custom breakpoints for knife product displays
• Touch-optimized engraving interface
• Progressive image loading

Site Structure

SOG Knives BigCommerce Store
├── Custom Theme (SOG-Rhino v6.0.34)
│   ├── Cornerstone v5.0.19 base
│   ├── Custom engraving tool
│   ├── Contentful integration
│   └── Instagram feed widget
├── Contentful CMS
│   ├── Homepage content
│   ├── Category pages
│   ├── Product enhancements
│   └── Stories section
└── Admin Panel (Vite-based)
    ├── Engraving management
    ├── Contentful sync
    └── Analytics dashboard

Documentation

• Architecture — BigCommerce Stencil, theme structure, Contentful integration
• Theme — SOG-Rhino custom theme, Stratum2 fonts, responsive design
• Engraving Tool — Preact implementation, GSM API integration, canvas rendering
• Contentful CMS — Content management, API integration, content types
• Integrations — Instagram feed, Elfsight, analytics
• Development — Webpack build, Stencil CLI, Vite admin panel

Quick Links

• Production Site: https://sogknives.com
• BigCommerce Admin: Control Panel → Storefront → Themes
• Contentful Dashboard: https://app.contentful.com/spaces/zg6h9gisshv3
• Theme Repository: Internal GSM Outdoors repository
• Stencil CLI: Version 8.10.5

Technology Stack

Component	Technology	Version
E-commerce Platform	BigCommerce	Cloud
Theme Base	Cornerstone	v5.0.19
Custom Theme	SOG-Rhino	v6.0.34
Frontend Framework	Preact (engraving tool)	Latest
CMS	Contentful	Cloud
Build Tool	Webpack	via Stencil CLI
CLI Tool	Stencil CLI	v8.10.5
Admin Panel	Vite	Latest
Fonts	Stratum2, Custom	Various

Key Contacts

• Development Team: GSM Outdoors / Rhino Group
• Content Management: Marketing team via Contentful
• Theme Support: BigCommerce + Custom development

Recent Updates

• April 2026: Custom engraving tool optimizations
• March 2026: Contentful CMS integration
• February 2026: Instagram feed integration
• January 2026: Theme upgrade to v6.0.34